Can't build the latest ITK-SNAP Binaries from Git

Summary of what happened:

Can’t seem to get the binaries from the latest ITK-Snap to build. Keeps throwing a cmake error

-- ITK-SNAP Git Info:
--   Branch : master
--   SHA    : 797769eef1f0c09c3d147aa407015459451ec991
--   Date   : 2023-04-13 10:53:54 -0700
CMake Error at CMake/standalone.cmake:4 (FIND_PACKAGE):
  By not providing "FindITK.cmake" in CMAKE_MODULE_PATH this project has
  asked CMake to find a package configuration file provided by "ITK", but
  CMake did not find one.

  Could not find a package configuration file provided by "ITK" (requested
  version 5.2.1) with any of the following names:

    ITKConfig.cmake
    itk-config.cmake

  Add the installation prefix of "ITK" to CMAKE_PREFIX_PATH or set "ITK_DIR"
  to a directory containing one of the above files.  If "ITK" provides a
  separate development package or SDK, be sure it has been installed.
Call Stack (most recent call first):
  CMakeLists.txt:151 (INCLUDE)

Tried multiple Stackoverflow suggestions (https://stackoverflow.com/questions/35027316/itk-cannot-find-itkconfig-cmake) but similar errors on those.

That said, how to CORRECTLY build this from the Git source is still not clear to me based on my inexperience and the documentation (https://itk.org/ItkSoftwareGuide.pdf), so I may just not be doing it correctly.

Command used (and if a helper script was used, a link to the helper script or the command generated):

gh repo clone pyushkevich/itksnap

While in the cloned repo:
sudo cmake -DITK_DIR=/home/<my_username>/destination_folder CMakeLists.txt

Version:

ITK:
-- ITK-SNAP Git Info:
--   Branch : master
--   SHA    : 797769eef1f0c09c3d147aa407015459451ec991
--   Date   : 2023-04-13 10:53:54 -0700

Environment (Docker, Singularity, custom installation):

OS:
No LSB modules are available.
Distributor ID:	Ubuntu
Description:	Ubuntu 22.04.2 LTS
Release:	22.04
Codename:	jammy
5.19.0-40-generic

cmake version 3.22.1

Local installation, not a docker and not looking to do one (yet).